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Privacy Policy

Last Updated: September 29, 2025

Scope of this Policy

Density Inc. (AKA Routines.com) ("Density", "we", "us" or "our") understands you care how information about you is collected and used. Density is committed to protecting the privacy of individuals who interact with us. This Privacy Policy describes our privacy practices for information we collect through our website, www.density.io, other websites that link to this policy, and our online platforms and tools (collectively, the "Services").

Please read this policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our Services. By accessing or using the Services, you agree to this privacy policy.

Information Collected by Density

Registration and Customer Support

You may provide us with information about you when you complete a Density web form, request a demonstration of our Services, subscribe to our newsletter, register for a webinar, download resources, log in to your Density account, or contact Density for information. We may collect personal information including your name, company name, address, email address, phone number, and other related information.

Careers with Density

When you apply for employment with Density, we may collect your resume/CV, name, email address, phone, current company, LinkedIn URL, and other application-related information.

Websites and Use of Cookies

We use automatic information-gathering tools, such as first and third-party cookies and web beacons, to collect information as you navigate our Services. We receive information that your browser or device sends including IP address, browser type, operating system, and actions you take on our Services.

Use of Information

We may use the information we collect about you to:

  • Provide you with our Services and products you have requested
  • Operate and improve our Services
  • Personalize our Services and communications to your interests and needs
  • Conduct market research about our current and potential customers
  • Send you information about Density and our Services, new releases, and special offers
  • Display advertising, including personalized ads, to you and conduct marketing
  • Understand how users interact with our Services
  • Fulfill any other purpose for which you provide it

Sharing Information

We may disclose aggregated information about our users, and information that does not identify any individual, without restriction.

We work with companies that provide services or help support our business, including data analytics providers, marketing platforms, and technology providers. These companies may have access to your Personal Information when necessary to perform their services.

We may also share your Personal Information with our subsidiaries and affiliates, when required by law, to protect our interests, or with your consent.

Data Security and Retention

We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. The safety and security of your information also depends on you.

We retain your information for as long as needed to conduct business with you, as needed for the purposes outlined in this Privacy Policy, and as necessary to comply with our legal obligations.

Cross-Border Data Transfers

When you use the Services and provide information through the Services, we may transfer your information to a destination outside your jurisdiction, including to the United States. Density relies on safeguards set forth in applicable data protection regulations for such transfers.

European Union Data Protection

Residents in the EU or the UK are entitled to certain rights with respect to Personal Information under the GDPR. To the extent required by law, Density provides you with:

  • Reasonable access to the Personal Information collected through the Services
  • The ability to review, correct, export, and delete such Personal Information
  • The ability to restrict processing of your Personal Information, or object to its processing
  • The right to withdraw consent at any time

You also have the right to lodge a complaint with a supervisory authority if you believe we have processed your Personal Information in a manner inconsistent with your privacy rights.

Your Rights

Cookies Management

You can manage cookies through your browser settings. Required cookies are necessary for basic functionality. Functionality and advertising cookies can be controlled through browser settings or opt-out pages.

Opting Out of Communications

You may opt out of receiving marketing communications by following the "Unsubscribe" instructions in our emails or by sending an email to privacy@density.io with "Unsubscribe" in the body.

Children's Privacy

Our Services are intended for a general audience and are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13 without obtaining parental consent.

Changes to this Privacy Policy

Occasionally, we may change or update this Privacy Policy. For new users, changes become effective upon posting. For existing users, changes become effective 30 days after posting. We encourage you to periodically review this Privacy Policy for the latest information.

Questions or Concerns

If you have any questions related to this Privacy Policy, please contact us at:

Density Inc.

Attn: Privacy

33 New Montgomery Street, Suite 500

San Francisco, CA 94105

Email: privacy@density.io